About

A global pop icon, famous before the internet. Follow as we explore it’s origin & relevance in today’s culture. 

For over 50 years, the S thing has been scribbled, graffitied, doodled and created by people from all over the world. As of today, the origin of this symbol is unknown and it's meaning undetermined. Easily recognizable to nostalgic adults as it is to teenagers and kids today, The S has gone under the radar for too long. 

Join us as we uncover the mysterious S's secrets and watch as we uncover the world's best artists who are inspired by this age old symbol.